Role Overview & Specifications
Company Description
About us.
Frasers Group started as a small store in Maidenhead in 1982 and from there, grew to become a global powerhouse. We are now a collection of the world’s most iconic brands.
We’re reimagining retail and believe the higher the risk, the greater the reward. We’ve never been afraid to push forward and change the way the industry operates, diversifying our portfolio and elevating stores. We’re not sitting back – there’s no room for hesitation.
The Social Media Assistant will be responsible for activating the social media arm of both GAME & BELONGs marketing campaigns. From announcing new game releases to keeping our followers in the know of all our best offers this role will be developing GAME & BELONGs social media across Facebook, Twitter, Instagram, Discord, Twitch & TikTok. Their primary role will be to build & implement social campaigns and content across a variety of social media platforms to drive acquisition, customer retention and engagement.
The Social Media Assistant will be responsible for some of the straightforward elements of the overall marketing plan and will work to specific briefs and instructions led by the Social Media Manager. They will be instrumental in content ideation and creation across TikTok.
Job Description
Delivering Trade messages
Daily social content around products and product offers
Campaign reporting for both internal and external stakeholders
Paid Advertising
Supporting the Social Media Manager with paid advertising campaigns
Briefing in assets and paid plans
Reporting on performance
Working with an agency to gain paid media knowledge and skill set
Communication
To take briefs from the Trade Marketing team
Create design briefs for the creative teams within marketing
Build on relationships via Trade Marketing team with key Stakeholders and Publishers
Communicate with other fascia’s across Frasers Group to unlock opportunities
Maintain relationships and expand on Influencer database
Research
Keep up to date will all social media trends, new product launches and updates
Suggest activation plans for new platforms when they arise
Weekly, monthly & annual reports
Campaign reporting and development
Content trends, ideation, and creation
Qualifications
Previous work experience gained through employment or internship
Proven passion for social media
Past experience in running social accounts blogs, news sites or other communications experience
A professional, confidential and flexible approach to working with people internally and externally
Ability to maintain composure in high-pressure situations and fast-paced environment
A positive ‘can do’ attitude and excellent work ethic
Additional Information
- Own it and back yourself - will take pride in what you do with confidence, but not overconfidence. It’s important you take ownership of your decisions, stand by your convictions and reason with contradiction.
- Think without limits and take the team with you - See the possible in impossible and will be open-minded and humble, not afraid to take a risk if it’s the best option for the business.
Don’t hesitate and act now - ask for forgiveness – not permission. You will be comfortable juggling multiple projects acting both decisively and instinctively without support from managers.- Be commercial and customer-focused - be creative and analytical, balancing big-picture trends and detailed commercial performance. You will have a forensic commercial mindset, always considering the commercial impact of any decision.
About Frasers Group
Frasers Group is an actively verified employer hiring talent across technology, engineering, and operations.
- Headquarters: United States / United Kingdom
- Company Size: 1,000+ employees
- Trust Rating: 95 / 100 (Official Registry Audited)